Creative and intentional support for artists, designers, and like-minded brands seeking clarity, cohesion, and elevated presence.

Valerie Noell is the founder of Terracotta House and a multidisciplinary artist with over 15 years of experience as a creative director and commercial lifestyle photographer. She has worked with national brands to develop meaningful online presence, shape visual narratives, and execute large-scale commercial campaigns—always blending emotional resonance with aesthetic excellence.

Through her 1:1 consulting practice, Valerie supports artists and purpose-driven brands navigating creative pivots, rebrands, and transitions. Her approach is rooted in emotional intelligence, aesthetic clarity, and intentional strategy—designed to help you express your vision with more resonance, alignment, and confidence.

Whether you're an artist refining your online presence or a brand seeking visual storytelling and creative direction, Valerie offers both intuitive insight and practical tools to help you move forward with clarity and impact.

As part of this work, you also have the option to hire her to shoot custom content for your rebrand—or receive personalized guidance on how to create your own one-of-a-kind visuals with intention and style.

Artist Clarity Session — $450

90 minutes total (split into two sessions: 60 min + 30 min follow-up)

A focused session to help you clarify your artist voice, refine your statement, and build a more cohesive narrative around your work.

Includes:

  • One - Two private calls

  • Recap notes + light edits

  • Personalized 1 page action plan

Best for: Artists preparing for a grant, show, or small rebrand—or those needing support finding the words and visuals that feel most like them. This is a great option if you want to focus on one specific topic or receive creative mentorship. You’re also welcome to use this time to ask questions and get thoughtful feedback on your current branding, online presence, or direction.

Creative Consulting Sessions — $875

A strategic, two-part consulting experience for creatives seeking guidance on brand direction, storytelling, tone, and aesthetic clarity—without execution or visual production.

Includes:

  • Two 90-minute strategy sessions (Zoom or in-person)

  • Custom Creative Brief Deck (brand tone, visual language, story elements)

  • Soft email/Q&A support between sessions.

Best for:
Artists, designers, or creative entrepreneurs in a season of growth, redefinition, or launch—who need clear insight and creative structure to move forward. These sessions can be used to explore key questions, talk through creative blocks, receive feedback, and shape your next steps.
Best suited for clients who want to focus on one or two core areas of their practice or brand—without committing to visual execution

Creative Brand Mentorship — $2,500/month or 4-Week Intensive

A supportive, structured container to help you evolve your brand identity, voice, and visual presence—offered as a one-month intensive or ongoing monthly support.

This offering is curated to meet you where you are. Whether you’re preparing for a launch, developing a new body of work, or stepping into a more aligned personal brand, we’ll work together to shape visuals and messaging that feel emotionally resonant, creatively grounded, and visually refined.

Includes:

  • up to 4 strategy sessions per month

  • Brand feedback and tone/aesthetic development

  • Moodboard + mini brand book

  • Bio, website, or content review

  • Creative action plan

  • Social Media plan

  • Email support between sessions

Best for:
Artists, creative entrepreneurs, or small business owners preparing for a major launch or rebrand—who want deeper support and consistent feedback throughout the process.
Unlike shorter sessions, this package allows us to take a full look at your brand presence, refine the pieces that feel off, and build a more cohesive and aligned identity together.

Visual Identity Intensive— $3,800– $5,500+(Signature Package)

Signature Package

A high-touch rebranding experience that blends creative consulting, visual strategy, and custom photography—designed for artists, creatives, and boutique brands ready to elevate how they show up in the world.

This offering is thoughtfully tailored to your needs. Whether you’re preparing for a launch, introducing a new body of work, or stepping into a more aligned brand presence, we’ll collaborate to craft visuals and messaging that feel cohesive, emotionally resonant, and visually refined.

Final pricing is determined by scope, number of sessions, shoot complexity, and deliverables. An estimate will be quoted after our first session.

Includes:

  • Strategy + creative consulting sessions

  • Moodboard development + shoot planning (styling, props, location)

  • 2–4 hour photo shoot (portrait, brand, product, or studio)

  • Image selection support + 50–75 final images

  • Optional: rollout guidance for website/social content, or light copywriting support

Best for:
Artists, creatives, and boutique brands preparing for a major shift, launch, or press opportunity—those who want both strategic clarity and beautifully aligned visuals. This is a hands-on, full-scope offering where I lead creative direction and produce a bespoke campaign, custom portrait session, or branded visual suite designed specifically for your next chapter.

Not sure where to start?

Book a free 15-minute discovery call and we’ll map the best next step for your creative vision.


→ Book Discovery Call

Art Consulting for Collectors & Designers — $1,200

A multi-session experience designed for interior designers, collectors, and developers sourcing meaningful artwork.

Includes:

  • 2–3 x 60-minute strategy sessions (Zoom or in-person)

  • Aesthetic alignment + sourcing strategy

  • Curated artist/artwork recommendations (originals, editions, commissions)

  • Visual proposal with sizes, specs, and pricing

  • Optional: placement, layout, and framing support

Best for:

  • Designers sourcing original work for residential or boutique spaces

  • Collectors building intentional, soulful art collections

  • Developers or stylists seeking emerging and independent artists

* Larger projects or multi-room proposals are custom quoted.

Add-On & À La Carte Services

Available to returning or full-package clients

  • Artist bio or statement rewrite – $325

  • Website feedback + structure review – $375

  • Squarespace website build – $500/page

  • Shoot planning & styling (no photography) – Starting at $650

  • Photography Only – Starting at $1,800

  • Interior Art Curation & Sourcing – Starting at $750

What Creative Consulting Consists Of ….

Clarity & Visioning

Helping clients articulate:

  • What they do

  • Why they do it

  • Who it's for

  • What makes it distinct

This can include:

  • Defining or refining brand values

  • Helping someone discover their creative voice

  • Guiding someone through a creative pivot or rebrand

  • Vision mapping or big-picture strategy

Creative Direction & Concept Development

Helping bring ideas into visual form or translate abstract ideas into a concrete plan.

This can include:

  • Planning photo shoots (styling, concept, shot list)

  • Developing campaign or collection themes

  • Offering creative feedback on a body of work or project

  • Brainstorming offerings, events, product ideas, or content formats

Aesthetic Strategy

Helping clients create a cohesive, aligned visual and emotional presence.

This can include:

  • Moodboards and visual direction

  • Aesthetic feedback or refinement

  • Color palettes, typography, or style suggestions

  • Website or social presence audits

  • Language tone alignment

Accountability & Emotional Support

Acting as a trusted guide or sounding board.

This often looks like:

  • Coaching through resistance, burnout, or imposter syndrome

  • Giving clear action steps to reduce overwhelm

  • Helping creatives make decisions and move forward confidently

  • Offering support that’s intuitive, flexible, and emotionally attuned

Storytelling & Messaging

Helping clients find the right words and narratives to tell their story.

This often includes:

  • Writing or refining artist statements, bios, brand “about” pages

  • Clarifying tone of voice and narrative structure

  • Creating messaging frameworks for websites, launches, or social media

  • Helping them talk about their work in a way that feels authentic and resonant

Clients come to a creative consultant when they:

  • Are stuck or unclear about how to present themselves

  • Are launching something and want it to feel cohesive

  • Need feedback from someone with both strategy and aesthetic intuition

  • Don’t want to hire a full agency or designer—but need expert eyes and hands-on help

They expect:

  • Deep listening and intuitive insight

  • Customized, thoughtful strategy

  • Tangible outcomes—visual direction, writing, or next steps

  • A relationship rooted in trust, clarity, and creativity

Let’s work together

Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!